Dealing with Indexability issues?

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Medium This Hint is worth investigating further, and may warrant further attention depending on the type and quantity of URLs affected. Issue This Hint represents an error or problem that needs to be fixed.

Canonical points to a redirecting URL

This means that the URL in question has a canonical element whereby the canonical URL itself is redirected (e.g. Page A is canonicalized to Page B, which redirects to Page C).

Why is this important?

The point of a canonical is to explicitly and unambiguously indicate a preferred URL. However in this situation, the canonical instructions are sending conflicting messages to the search engines - which typically means they will ignore the canonicals entirely and try to make their own decisions about what 'the canonical URL' should be.

The net result is that it could lead to incorrect URLs being indexed, resulting in duplicate content issues.

What does the Hint check?

This Hint will trigger for any internal URL which contains a canonical link element that uses a redirected URL as the canonical URL.

Examples that trigger this Hint:

Consider the URL: https://example.com/page-a

The Hint would trigger for this URL if it had a canonical URL pointing at another internal page,

<link rel="canonical" href="https://example.com/page-b" />

where this canonical URL https://example/com/page-b responds with a 3XX redirect:

HTTP/... 301 Moved Permanently

...

How do you resolve this issue?

This is a scenario where the canonical configuration is completely broken. You will first need to establish if the correct canonical for Page A should actually be Page C, and if so adjust the canonical URL to match. If it so happens that the canonical for Page A should be Page B, then you can leave Page A alone, but you will need to remove the redirect from Page B and ensure that the correct content is there instead.

Issues like this will typically need to be resolved on a case by case basis. 

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